
I was sent to Sydney in 1980 to see the Unilever Ice Cream client and review the work of our agency. I was responsible at that time for Lintas’s Unilever ice cream portfolio around the world.
I was there for about two and a half days. All went well. The people in the agency seemed terrific. And, of course, I loved Sydney and thought how great it would be to live there.
On the final afternoon, the bar opened around five, and a party of us moved on to dinner. Then to bar one, bar two and so on.
At something like five in the morning, all that was left of us was the brilliant and witty Jeff Seldon, and myself.
When I got home, the boss of the network said, “Well they liked you. Do you want the job?”
And that’s how I became chairman of Lintas Australia. I had the time of my life there.
